Apresentation:
The current occidental culture, post-second industrial revolution
is organized in informational rhizome that is exteriorized in
an medialogical totalizing affirmation of the image.
The continuous update of the social symbolic representation strategies
recreates and excels the ephemeral and the desertification of
the emotional experiences that converts them into incessant sales
and discounts consumption.
It affirms: the image of the image.
It reaffirms: the rediscovery of the urban and its bee-hived experiences
in the continental megapolis.
Daily pre-figured virtualizations of the socially available “Beings”,
in an incessant second grade alphabetisation of images, which
conditions and fits in the centrifugal machine of the product
novelty and in the exultant and mystifying emotion of the narcissistic
sales and discounts
realeases.
Thus, the Skin and the urban Body: where we inhabit are redressed
as gifted matrices for Advertising executives,Outdoors and Electronic
Displays and exult the real of the real, based on thespeeded up
consumption of the raw materials and on the geo-climatic implosion.